Selling on a marketplace is not the same as selling through, say, Google Shopping. When you place an ad on Google, it links back to your website where the transaction takes place. On a marketplace, in addition to creating the ad, the seller then needs to be able to...
I actually like the way Amazon Seller Central works. There, I said it. Please don’t hate me. Notice, I said I liked how Seller Central works not how Amazon works. As an Amazon watcher of many years, I don’t think they are evil – I think they should...
Need to create some Marketplace listings but don’t know where to start? A practical guide to building an automated mapping framework using Excel. Woman photo created by wayhomestudio – www.freepik.com As I was thinking about the subject of this post, it...
If, like numerous other retailers and brands, you are looking at online marketplaces as a good way to grow your online sales but don’t know how to go about it, this article’s for you. But, rather than talk about the channels themselves and the massive opportunities...
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